Answer Me This—Episode 1. Dear Jonny, answer me this: What different skill sets are needed for Product Consulting vs. Product Management, and at what stage in a career can one switch between them? I have experience doing both, I’ve been consulting for the last 5 years, but I don’t want to be a consultant forever. …
It’s the time when everyone is reflecting on achievements through the year and the things learned along the way. But what about the things I didn’t do, don’t know, or can’t understand yet? Let’s explore those.
The ideas of Agile are great. It’s the way it has been codified into rituals and certifications, and rolled out mindlessly that misses the point.
Asking better questions and learning to facilitate simple customer interviews is one of the fastest ways to bring customer-centred design into the boardroom. Customer learning is a powerful for developing strategy, and it’s not just their wants and needs. Learning their motivation, attitudes and behaviour helps to define products and services that have a chance …
Here’s 5 minute animated walkthrough of the why, what and how of digital product development using the Double Diamond. The high-level approach is very intentional and deliberate. How it’s executed in practice is infinitely variable to suit specific needs. It’s a way of thinking, not a process!