Category: Uncategorized
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How to cross functional
Welcome to Answer Me This EP03, this week, I spoke with a PhD candidate from RMIT University. Her research topic is cross functional collaboration. She asked some good questions—read on for my answers! What is the best way for teams to work cross functionally? Well many people would rely on Scrum for that, but I […]
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Does experimentation really matter?
Answer Me This—Episode 02 This week’s question comes from Anne and she asked: It seems like people are very focused on experimentation as a core skill for product management and innovation today. So how much does it matter? And how should I go about learning it? Here’s my thoughts in a snack-sized 7 minute audio […]
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Product Consulting vs. Product Management
Answer Me This—Episode 1. Dear Jonny, answer me this: What different skill sets are needed for Product Consulting vs. Product Management, and at what stage in a career can one switch between them? I have experience doing both, I’ve been consulting for the last 5 years, but I don’t want to be a consultant forever. […]
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Finding the fastest path to feedback
Asking better questions and learning to facilitate simple customer interviews is one of the fastest ways to bring customer-centred design into the boardroom. Customer learning is a powerful for developing strategy, and it’s not just their wants and needs. Learning their motivation, attitudes and behaviour helps to define products and services that have a chance […]
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Digital product development explained in 5 minutes
Here’s 5 minute animated walkthrough of the why, what and how of digital product development using the Double Diamond. The high-level approach is very intentional and deliberate. How it’s executed in practice is infinitely variable to suit specific needs. It’s a way of thinking, not a process!
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Product Strategy Constellations
I’m always looking for workshop methods that work. I have some favourites, but workshop facilitation is full of uncertainty. Nearly always, modification is needed, and most planned activities work better when we’re willing to stay loose. This time, the situation called for something completely new. We needed something to cut through the noise. More than […]
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Idea Capture Cards
Remembering a brilliant idea after a ‘back of a napkin’ moment is hard when the initial inspiration has evaporated. Returning to a notebook in a desperate search for clarity is devastating when all that’s left is illegible and inadequate scribbles. That’s tough when it’s just a one idea. Impossible when dealing with any more than a few ideas. During recent weeks of ideation, hundreds of ideas […]